Razorfish Health, Electrified.
Written by: Kara Dugan, President
We are saying goodbye to the many iterations of Razorfish Health’s (RFH) brand identity over the past few years. As the agency that fuels the practice of modern medicine, we set the standards high for who we are and what we aim to achieve. It is time to bring to life a brand identity that is representative of our vision for the future.
Sophisticated. Innovative. Disruptive. Modern. Flexible. Human. I proudly present to you the new Razorfish Health.
We call our new brand identity “electric” because it embodies the energy and drive that our clients, partners, and employees bring to the table every day. Visually, we use striking jewel tones in solid backgrounds as well as in science, tech, lifestyle, and nature imagery. Our voice leans into our fearless, empathetic, and sharp point of view. Like us, our new branding is dynamic and future-forward.
We are dedicated to fueling the practice of modern medicine, and our new brand identity shows our commitment toward that goal—not only for our clients, but for ourselves. Razorfish Health is built for the modern age of medicine. We have a deep commitment to science, strategy, and storytelling to help healthcare providers and patients make better connections for better outcomes. Our focus is on future trends and disruptors that will shape how medicine is practiced today, creating a healthier tomorrow.
We don’t wait for today, because at Razorfish Health tomorrow is already here.
Tomorrow will see you now.